ADVERTISEMENT

ADVERTISEMENT

Report: Bacon and sausages sales hit by cancer link

LONDON - Sales of pre-packed sausages and bacon fell sharply at Britain's top grocers in the weeks following publication of a World Health Organization report, which said eating processed meat can cause bowel cancer, data published on Monday showed.

2159851+2015-11-23T135150Z_1_LYNXMPEBAM0QL_RTROPTP_3_FOOD-WHEAT-RUSSIA-UKRAINE.jpg
A vendor sells sausages prepared at a local sausage shop of the "Russia" collective farm in the settlement of Grigoropolisskaya, northwest of the southern city of Stavropol. REUTERS/Eduard Korniyenko

LONDON - Sales of pre-packed sausages and bacon fell sharply at Britain's top grocers in the weeks following publication of a World Health Organization report, which said eating processed meat can cause bowel cancer, data published on Monday showed.

The France-based International Agency for Research on Cancer (IARC), part of the WHO, last month put processed meat in its Group 1 list, which includes tobacco, asbestos and diesel fumes, for which there is "sufficient evidence" of cancer links.

Researcher IRI measured sales of bacon and sausages at Britain's major grocery stores in the week ended Oct. 31 of the IARC announcement, and the following week ended Nov. 7, estimating the value of sales declines at about 3 million pounds ($4.5 million) over the two weeks.

"While there have been links between certain types of meat and some forms of cancer before, this announcement from a highly respected global body was picked up widely by the media and has had an immediate impact on some people’s shopping choices,” said Martin Wood, head of strategic insight, retail solutions & innovation at IRI.

IRI said sales of pre-packed sausages on a value basis fell 15.7 percent in the week to Oct. 31 compared with the same week the previous year, while pre-packed bacon sales were down 17 percent.

ADVERTISEMENT

IRI estimated the incremental fall in sales due to the cancer scare at about 10 percent.

It said sausages and bacon sales fell 13.9 and 16.5 percent respectively in the following week.

IRI said overall spending on meat stayed broadly consistent, suggesting shoppers were switching to other meat products.

Related Topics: HEALTH
What To Read Next
As Mikkel Pates approaches his retirement from Agweek after 44 years in journalism, he talks to Rose Dunn about learning TV, covering ag's characters and scandals and looking toward the future.
Members Only
“In our industry there aren’t a lot of young people in it. I like the fact that there are a lot of young people in agriculture here,” he said of the Mitchell area.
Minnesota Farmers Union, Minnesota Soybean Growers Association and Minnesota Corn Growers Association were pleased with items in Gov. Tim Walz's "One Minnesota Budget" proposal.
John Deere and the American Farm Bureau Federation recently announced they had come to an agreement that will lead to more accessible repairs to John Deere equipment.