HALSTAD, Minn. — Get to know Halstad, Minn. — soon-to-be-famous as the home to the “World’s Largest Sugar Beet!”
The town of 600 has been there all along, about 33 miles north of Moorhead at the intersection of U.S. Highway 75 and Minnesota Highway 200. It’s nestled in western Norman County, along Red River, just 10 miles east of Interstate-29.
And it’s always been proud of its sugar beets (“You Can’t Beet Halstad,” says the shirts and coffee cups in the local hardware store.)
But now they’ve gone one better with that 21-foot-tall beet sculpture. It’s 8 feet in diameter and weighs in at 10,000 pounds. The project will cost about $65,000 — $30,000 for the sculpture itself, another $35,000 for the rest of the park development, which includes an electronic sign for community notices.
The sculpture has only been in place for about two months and it’s already working. Passers-by are already stopping to take selfies, even before “Sugar Beet Park” has sod and before the addition of those two-foot sugar cube sculptures that will carry industry information.
Pride and fun
“We were looking for something to promote our community, and set it aside, and set it apart from everyone else,” Holte said.
His son-in-law Jeremy Melting, an employment recruiter, is president of the 14-member Halstad Business League, which spearheaded fundraising.
“I thought it was a fantastic idea,” Melting said. “It certainly represents what a lot of families and farming operations have had as part of their business. The Red River Valley is more-or-less synonymous with sugar beets — my perspective.”
Another big fan is John Hinkley, who with his wife, Pauleen, has owned Valley Hardware and Supply for 21 years. The Hinkleys are opening Valley General Store — a grocery, hardware and off-sale liquor store. “Any chance to bring anybody to town is worth trying. It puts our name on the map.”
The community held its first community fund-raiser in March 2018. American Crystal was “very supportive, both financially and with ideas,” Gregg said, and the Red River Valley Sugarbeet Growers Association was into it. Several other businesses in Halstad, Ada, and Hillsboro supported it.
Sugar is king
Holte, 68, grew up five miles to the north of Halstad in rural Shelly Township, where his Norwegian immigrant family homesteaded in 1872. He graduated from North Dakota State University and came home to be the fifth generation farmer. His son, Michael Holte, stepped up as the sixth generation on the farm and raises about 540 acres of beets.
Five years ago, Gregg took a position as a sales representative for the Steffes Group, a Fargo, N.D.,-based auction company. Gregg talks with clients about consigning equipment for sale or booking auctions and real estate.
Few know more about sugar’s impact than Holte. His family started raising sugar beets on their farm in 1974 with the start of the Red River Cooperative at Hillsboro. That co-op merged into the American Crystal Sugar Co., also a farmer-owned cooperative of five factories in the Red River Valley.
“Sugar beets was the most stable revenue crop we had, profitable in more years consistently than the other crops we raise,” he said. Farmers have the satisfaction of owning shares of a company that processes farmers’ own products, he said. Gregg spent 12 years on the board of the Red River Valley Sugarbeet Growers Association and served as legislative liaison for the RRVSGA to the Minnesota Legislature.
The whole family is on the bandwagon. Gregg’s wife, Pam, was a local educator. Gregg’s oldest step-son, Jeremy Paulsrud, farms on the North Dakota side of the border at Hillsboro. Nick Paulsrud, is a crop consultant at Valley City. Daughter Emily Finney owns an insurance office that handles crop insurance. Another daughter, Kristi Melting, has a hair salon.
They were all talking about sugar in 2017, sitting at the campfire in Kristi’s backyard. They agreed that agriculture is Halstad’s strength.
“We went for the world’s biggest,” Gregg said.
The ‘world’s biggest’
They talked about budget and cost, including the number of leaves.“They’re fairly expensive, made of steel,” Gregg said. “They’re $1,500 apiece. So we limited it to five.”
They set the red-and-white cement mixer on its end concrete footings in November. Porter, a native of East Grand Forks, Minn., arrived in late January. He surrounded the structure with three-by-four-foot straw bales, with a roof top, so it could be heated.
Gregg looks forward to setting a nice dedication event, but says, “With COVID-19 pandemic, it’s hard to set anything.” He isn’t worried about defending the claim of largest beet.