Toward the ideal
2-4-6-8! Beef must differentiate! Sometimes we need a cheerleader; always, we need a game plan.Agweek, 06/13/2008
BLACK INK COLUMN: Fooled again?
Choice beef is worth more than Select grade. That's because consumers prefer higher quality, and have been willing to pay more for it. So, why did Select beef sell for more than Choice for a few days this spring?, 04/15/2008
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