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Published October 30, 2011, 12:00 AM

Savvy Consumer: Makeup tricks to looking younger

Don’t let makeup add on the years. Let Good Housekeeping Beauty Experts teach you the mistakes to avoid, and the techniques that will turn back the clock.

By: Good Housekeeping Reports, INFORUM

Don’t let makeup add on the years. Let Good Housekeeping Beauty Experts teach you the mistakes to avoid, and the techniques that will turn back the clock.

1. A whiter shade of pale

Forget the rule that says your foundation must exactly match your complexion. Skin grows more pallid with age, so a shade that’s a dead ringer for yours can leave you looking pasty. Sandy Linter, makeup artist and Lancome beauty-at-every-age expert recommends using a slightly warmer tone. If you’re wary of going up a full notch, mix your current shade with the next darkest on the back of your hand, and then apply with a foundation brush, like the pointed version from Sonia Kashuk ($13, Target). Warmer tones have fewer pink undertones, so they counteract ruddiness, too.

2. Cakey concealer

If you need a concealer to hide blemishes and dark spots, avoid letting it sink into your wrinkles by applying it only on the inner halves of your undereyes to cover up any darkness. Or, skip a traditional concealer altogether and use a brush-on highlighter pen. Says Linter, “the pen’s light diffusers make you look bright-eyed, and they’re moisturizing.” Try Sephora Collection Smoothing & Brightening Concealer ($14 each, Sephora; in six shades).

3. Cruella de Vil brows

A worse faux pas than the sparse arch is the harsh, overdone brow - it can often look cartoonish. The culprit may be the wrong tool, like an eyeliner pencil that is soft and goes too strong. “You really do need to use a brow pencil,” explains Linter. “It’s designed to be hard and go on softly, so your brows look natural.” Try Maybelline New York Define-A-Brow Pencil ($7, drugstores).

4. Streaked blush

An instant trick to lift cheeks: Swirl blush ever so slightly higher on the apples. And forget stroking blush from mouth to ear; that technique only emphasizes gauntness as you get older.

5. Lipstick bleed

Lip pencil is a much-lauded method for stopping feathering. A lesser-known tactic: Lay off the lipstick tube and reach for a lipstick brush, like Revlon Covered Lip Brush ($6, drugstores). Explains Jessie Powers, national educator for Make Up For Ever: “Extra lipstick migrates, especially as the definition of the lip’s border softens with age.” Applying color straight from the tube tends to load on more than you need. Instead, dip the brush into your lipstick and dab a little on the center of your lips (the widest portion), and then spread it to the corners - the narrowest parts.

6. Pancake face

As hormone levels dip and your skin gets drier, you may reach for a cream foundation. Not so fast: “It can actually seem more drying,” warns Powers. Thicker, creamier formulas are usually made to provide fuller coverage, which means they’re packed with more pigment. And pigment is basically powder.” If you like a creamy formula’s coverage, try it with a richer face moisturizer or a hydrating primer, like Laura Geller Spackle Under Make-Up Primer in original ($25, QVC).

On another matter ...

Safety check: Smoke detectors expire after about a decade because their sensors can lose sensitivity. The Good Housekeeping Research Institute engineers recommend this test: Look on or under the cover for the date. If it’s passed, it’s time for a new detector. And while the old habit of replacing the batteries at the start and end of daylight savings time used to work great, it’s now less than ideal, because Americans change the clocks on the first Sunday in November and the second Sunday in March – only four months apart. Your new, just-as-easy-to-remember change dates: The starts of winter and summer (always around Dec. 22 and June 20).

Recalls alert

The following products and vehicles were recalled by the Consumer Product Safety Commission and the National Highway Traffic Safety Administration. Unless otherwise indicated, discontinue use of the products immediately and return them to the store where purchased for a refund. For more information about the products, call the manufacturer or CPSC’s toll-free hotline, (800) 638-2772. Only some cars or trucks recalled are affected. Contact a dealer for your model to see if it is included in the recall. The dealer will tell you what to do.

- Yu Wei Drop-Side Cribs: Sold exclusively at JC Penney stores, and in the JC Penney catalog from January 2006 through December 2010, for between $300 and $450.

The drop-side rails on the crib can malfunction, detach or unexpectedly fall down, causing part of the drop side to fall out of position. When this happens, a space is created into which an infant or toddler can roll and become wedged or trapped, which can lead to strangulation or suffocation. A child also can fall out of the crib. Consumers should immediately stop using the recalled cribs and contact Yu Wei to get a free kit that will immobilize the drop side. Parents also are encouraged to find an alternate, safe sleep environment for the child. For additional information, contact Yu Wei at (877) 806-8190 between 9 a.m. and 5 p.m. CT Monday through Friday, or visit the company’s website at Consumers also can email the firm at to order a free immobilizer kit.

- Honda 2006 CR-V: In some of these vehicles, manufactured from Oct. 3, 2005 through July 21, 2006, the driver-side power window may fail or melt. If the switch fails, the power windows may not be rolled up or down. If the switch melts, it will produce smoke and a fire could occur. Honda will notify owners, and dealers will replace the driver-side power window switch assembly free of charge. Owners may contact Honda Automobile Service at (800) 999-1009.